DataSpotOn
DataSpotOn
At DataSpotOn, we build the data infrastructure that marketing agencies need to prove ROI, retain clients, and scale. From pipelines to dashboards — we handle the data so you can focus on growth.
Welcome to DataSpotOn — where the future of data-driven decision-making begins. Established in January 2025, DataSpotOn was founded with a bold vision: to become the go-to data infrastructure partner for marketing agencies globally. With a foundation built by experienced data engineers and analytics experts, we are committed to turning complex data into clear, strategic action — elevating insights into impact.
The genesis of DataSpotOn came from a simple observation: marketing agencies were delivering results for their clients but couldn't prove it with data. Our founder, Naman Kashyap, experienced this firsthand while working as a senior data engineer building pipelines and dashboards for agencies across multiple industries.
"Agencies were spending thousands on ads but their reporting was manual, slow, and unreliable. The problem wasn't the campaigns — it was the data infrastructure behind them," Naman explains.
This realization sparked DataSpotOn — a specialist data infrastructure agency built exclusively to serve marketing agencies. We combine deep technical expertise in dbt, BigQuery, and modern data pipelines with a genuine understanding of marketing performance to help agencies retain clients and scale confidently.
Connect all your ad platforms, CRMs, and data sources automatically — no manual exports, no stale data.
Custom Next.js dashboards with your agency branding — clean, fast, and built to impress clients in every review meeting.
Ad-level creative analysis, fatigue detection, and winning creative identification — know what's working before your client asks.
Online and offline conversion tracking — from GTM setup to CRM-to-ad matching so your agency can prove real revenue impact.
We follow a proven delivery process that gets your agency's data infrastructure live fast — without surprises.
We start with a deep dive into your agency's current data setup — what tools you use, what data sources exist, and what your clients actually need to see. This shapes everything that follows.
We design your data architecture — pipeline sources, dbt model structure, database schema, and dashboard layout. You approve before we build a single line of code.
Our engineers build your pipelines, dbt models, and dashboards. Everything is documented, tested, and built to be maintained — not abandoned after delivery.
We go live with thorough testing across all data sources. Your dashboards update automatically, your pipelines run on schedule, and you get full handover documentation.
Post-launch, we stay on as your data team. We handle pipeline maintenance, new data source additions, dashboard updates, and bug fixes — all included in your monthly retainer. You never have to chase us.
We've worked inside marketing agencies. We understand pods, client reporting cycles, PMM workflows, and what agency founders need to retain clients. We're not a generic data firm — we're built for you.
dbt + Next.js — we use the modern data stack correctly, with documented models, tested pipelines, and dashboards that don't break when the data changes.
No hourly surprises. No scope creep invoices. Three clear monthly retainer packages so you know exactly what you're getting and what it costs — every month.
We work as an extension of your team — in your Slack, on your calls, understanding your clients. When something breaks at 9pm, we fix it. That's what a real data partner does.
Three service tiers designed specifically for marketing agencies — from foundational data infrastructure to full-funnel conversion tracking.
Connect all your data sources, clean and transform them with dbt, and deliver a branded performance dashboard your clients will love. Go live in 14 days.
Everything in Basic, plus a creative dashboard so your team knows exactly which ads are winning and which are fatiguing — before your client asks. Go live in 21 days.
Full funnel visibility — from ad click to closed revenue. Online and offline conversion tracking, GTM setup, and a complete GTM audit. Go live in 30 days.
Common questions from marketing agency founders and ops teams.
Primarily yes — marketing agencies are our core focus. We also work with ecommerce brands and SaaS companies that run paid media and need the same data infrastructure. But everything we build is designed around the agency workflow.
Basic plan goes live in 14 days. Standard in 21 days. Premium in 30 days. These timelines assume you give us access to your data sources within the first 3 days — the faster we get access, the faster you go live.
Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Bing Ads, GA4, HubSpot, Salesforce, Zoho, GoHighLevel, Shopify, WooCommerce, Klaviyo, and more. If your source isn't listed, ask us and we'll tell you if we can connect it.
We ask for a 3-month minimum — enough time to set everything up and demonstrate real value. After that, it's month-to-month with 30 days notice to cancel. No lock-in beyond the initial onboarding period.
We fix it. Pipeline maintenance, bug fixes, and data source issues are all included in your monthly retainer. You don't pay extra when something needs attention — that's what the retainer covers.
"DataSpotOn gave our gift card app the analytics clarity we needed. Their implementation of Mixpanel and custom Looker dashboards transformed how we understand user behavior. The insights from their work have directly improved our conversion rates and product decisions. Technical expertise combined with business understanding - exactly what we needed."
Founder & CEO
Tuck App
"DataSpotOn transformed our e-commerce data strategy from fragmented to unified. Their technical expertise delivered clear, actionable dashboards that have measurably improved our marketing efficiency. What truly impressed us was how they translated complex data into insights our team could immediately use. Highly recommended."
Founder & CEO
Bahe
"As a marketing agency, we were struggling with disconnected data from multiple platforms. DataSpotOn built us automated data pipelines and stunning Looker Studio dashboards that give our clients a complete view of their campaign performance - from ad spend to leads generated to opportunities created. What used to take hours of manual work now happens automatically. Our clients love the clear insights, and we've significantly improved our retention rates."
Founder & CEO
Frogfish Consulting
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